Questions
The things shops ask us before they start.
Straight answers on cost, account ownership, ad spend and how long any of this actually takes. If yours is not here, call us and ask.
How much does Google Ads management cost?
We quote after a free audit, not before. What a shop needs depends on how many services you sell, how competitive your city is and whether you already have an account running. The audit takes about 20 minutes and you keep the plan whether or not you hire us.
Who owns the ad account?
You do. The account is opened in your name and stays yours. If we part ways you keep the account, the history and the conversion data. We do not hold it hostage.
Do you mark up my ad spend?
No. Your ad budget is paid by you, directly to Google. Our fee covers strategy, setup and management only. We never touch or mark up the spend itself.
Am I locked into a contract?
No. Management is month to month and you can stop whenever. If the work is not paying for itself you should not have to keep buying it.
How much should I spend on ads?
Most auto shops need at least $1,000 to $1,500 a month behind ads for the data to be meaningful. Below that, Google does not get enough signal to optimise and results stay unpredictable.
How long before I see leads?
Usually within the first week or two. But Google needs roughly four to six weeks of conversion data before automated bidding settles, so the first month is about gathering signal rather than judging results.
What services do you advertise for?
Vehicle wraps, paint protection film, ceramic coating, window tint, detailing and collision repair. Each one gets its own campaign and its own landing page, because someone searching for full front PPF is a different customer from someone searching for window tint.
Do you only work with auto shops?
Yes. Auto restyling and repair is the only trade we run ads for. We already know what a full front costs, why a cheap wrap enquiry is usually a lead you do not want, and which searches waste money in this industry.
Will you work with my competitor down the road?
No. We take one shop per market so we are never bidding your budget against another client of ours.
What if I am not running Google Ads yet?
That is fine. Instead of auditing an existing account we build the starting plan: which services to advertise first, what to spend, and what a lead should realistically cost in your city.
Still got a question?
Tell us about your shop and we will send back a free audit and gameplan.